Birch Tree Analytics helps small and medium-sized businesses turn data into a strategic advantage. Our solutions help you make better decisions that deliver measurable results and help achieve business objectives.
Our mission is to make data-driven decision-making accessible to all businesses, empowering them to make smarter and more effective business decisions.
Our vision is to be a leading partner in
data-driven decision-making, helping businesses navigate complex business environments and achieve sustainable success.
Martin is an experienced data analyst and business consultant with a passion for helping companies make smarter and more effective decisions using data. His diverse background in business, sales, and project management gives him a unique ability to understand client challenges and deliver practical, tailored solutions that meet the needs of any business.

Martin is a certified Microsoft Power BI Data Analyst and Microsoft Fabric Analytics Engineer, which equips him with extensive expertise in applying analytical tools to create strategic value for businesses.

Birch Tree Analytics was born from Martin's vision to make data-driven analytics accessible to all businesses – including those without large budgets or specialized teams. Martin believes that properly utilized data can provide smaller businesses with the same strategic advantages that have traditionally been exclusive to large enterprises.